Summary: This article looks at four fast and effective ways to promote your new blog and make sure it gets the traffic it deserves!
You’ve just spent hours configuring, designing and writing in preparation of your new blog launch. You hit the magic ‘publish’ button, but so far you’ve had no readers. Where is everybody?
Well, to attract readers you need to ensure you posts have been crawled by the almighty Google. This means your posts will feature in its search engine for key phrases. In order to entice Google to your blog, you’re going to need to build some links to it from other websites.
Those who are new to blogging can find it hard to build links right away; new bloggers typically have very little influence in their niche, few friends on the scene and very little content, which means they’re not considered an ‘authority.’ This, ultimately, leads to slow progress in gaining those all-important links.
So, here’s a solution: four tips that will help you give your site a backlink boost and get the ball rolling, meaning your brand new content WILL be found:
1) Register with virtual business card websites
There are several services that offer you a free ‘virtual business card’ profile.
All you need to do is sign up and fill in all of your details (including your website). It really is that simple!
TIP: If you’re able to add lots of profile links, cross-promote your new virtual business cards, creating a link ‘funnel’ from one to another, giving you extra SEO benefits.
Try: retaggr.com | card.ly | chi.mp | about.me | myonepage.com
2) Sign up to blog aggregation sites
Look for blogging communities that allow you to import, clip and aggregate all of your blog content onto another profile. On some sites, you can categorize your blog posts, and add them into groups with other posts along similar lines – this tactic is great to get your content spotted by bloggers with similar interests.
Some blog aggregation sites are automatic, so your content is retrieved by the aggregator and posted to your profile. On others you’ll need to manually ‘clip’ your content and publish it.
Try: zimbio.com | yousaytoo.com | digg.com (new!)
3) Join blog networking communities / directories
Joining a blog network is a great way to increase pageviews and to get backlinks. These websites allow bloggers to sign up, assign their blogs to a category/directory and network with other people with similar interests.
Try: bloggers.com | blogcatalog.com | bloghub.com
4) Submit guest blog posts
Guest blogging is a GREAT way to build links; everybody loves to get free content for their blogs, so offer to write some for other webmasters!
Simply contact a couple of webmasters with established blogs and give an outline of the article you intend to write. If they approve your submission, your article will be published, which will give you a good link back to blog.
Try: Asking webmasters | MyBlogGuest.com
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