The Angel team were very proud to launch a brand new website for Loughborough-based Evoke Telecom Services Limited yesterday. The website has a clean, fresh design and is fully responsive, making use of the Twitter bootstrap HTML5 and CSS3 framework. A blog making use of WordPress as a CMS will be added shortly that will make good use of social elements to help build the site’s audience. Working with a
Google’s Hummingbird update: what does it mean for SEO?
Those of us who work in SEO tend to have the same overreaction to any new Google announcement; anxiety, constant worrying, mistrust, mood swings…perhaps I’m embellishing somewhat but, typically, website owners greet Google announcements with a certain degree of suspicion and many already believe they’ve been hit by Hummingbird. Of course, the fact that Google isn’t being particularly transparent is only adding fuel to the fire; they have referred to
Growing your business (without Google)
Been hit by Panda or Penguin, or just struggling to get any momentum in your website traffic? Wondering what you can do to move your business forward? Naturally, I’d recommend hiring a good SEO company to deal with your online woes and get your website into good shape – but in the meantime, there are plenty of ways you can grow your business and they don’t all depend on getting
It’s not all about SEO…
Following Google’s string of Panda and Penguin updates, driving targeted traffic things to your website has got far tougher. If you’re a start-up or small business following a Google-friendly white-hat process and getting next-to-nowhere, it’s time to give social a try. From a consumer perspective, Google’s ongoing updates that seem to favour uber-sites and mega corporations might be partly responsible for a drastic change in the product selection process. Perhaps
Still using Mailchimp? It’s time to get with Sendy
If you’re using Mailchimp email marketing software to manage your email lists, you might want to consider switching to Sendy. This review shows how Sendy has most of Mailchimp’s powerful and user friendly features, but costs just a fraction of the price to use, making it possible to build and maintain better relationships with your prospects without cost being an issue. Sendy vs Mailchimp I love Mailchimp. When it comes
Does page title tag affect search engine rankings?
Most SEOs rate using keywords in your title tag as one of the most important ranking factors. In this post I’m questioning to what extent placing your target keywords in your page title really does have an influence on your search engine rankings. I’ll argue that optimising your title tags is really important – but for users, click through and conversions, rather than for ranking.
A company wide approach to SEO
What if every time you released a blog post or new piece of content on your company website, you got not one tweet but 5? Or 50? Or 500? This post is about turning your whole company into part time marketers for your website. I’ll say up front that this post is targetted at businesses that have at least 5 or more employees, and you need to be able to spare
Author information in search results
You can now provide Google with information showing the author of an article or articles that appear on your blog/website and Google (sometimes) displays this in information in its search results, although there’s no guarantee. Where authorship information is displayed in the results, the improved listing can results in higher click through rates, increasing your traffic – because it looks more trustworthy (case studies have shown as much as a 150%
The news keywords meta tag: news_keywords
Google announced today a new meta keywords tag for news articles. Here’s how it’s formatted: <meta name=”news_keywords” content=”manchester, police, killings, fiona bone, nicola hughes”>
“You know who needs a haircut? People searching for a haircut”
Earlier today I added Google adsense adverts to my website and I couldn’t help but notice this advert flash up: “You know who needs a haircut? People searching for a haircut”. That’s why Google ads work, the advert claims. In fact, this advert wasn’t just reserved for their online Adsense banners.
50 fresh website content ideas
In this ever-changing crazy world of internet marketing, fresh, high quality content is king. Whether you’re on a mission to build up content on your own site or developing a client site, the 50 great ideas in this article will give you inspiration for content development, together with guidelines on creating and maintaining quality, and ideas on how to get your newly created content out there in the wake of
18 ways to build your social media following
A few short years ago we were writing articles desperately trying to convince business people to take Facebook and Twitter seriously as a tool to connect them with customers. The results were mostly dire – those companies embracing social media used it as a channel to force feed would-be customers unwanted sales dirge. Nowadays the picture is very different.
The problems with outsourcing link building
Regrettably this article has now been removed as the content is out of date.
Link building post Panda
Regrettably this article has now been removed as the content is out of date.
12 ways for small businesses to get more traffic, fast
As a small business with an even smaller budget looking to build targetted traffic to your website, here is a series of steps you can follow to promote your business online and (almost) instantly improve your website traffic.